Launch a Community Package
This Is for You If…
You’ve created a course or have a social media following and are now ready to launch a community to nurture and better engage your audience.
BUT you’re not quite sure where to start.
And you don’t want your new members to feel lost or confused.
This package gives you everything you need to get your NEW community off the ground, engage with you, and create connections with each other.
Deliverable:
Landing page: Your free online community landing page reassures your readers they’re in the right place and asks them to directly respond by joining your course/program. This helps build excitement surrounding the unique community you’ve built for them while increasing conversions.
Social media post: This is a post you can use on Instagram or Facebook to announce the launch of your community and lead people to your brand-new landing page.
Announcement email: This welcoming, info-filled email describes who the community is for, its format, what your reader can expect to find within the community, the overall vibe, and how they can sign up. This is a 300-500 word email post announcing your new community to your email list.
Welcome message: This is a 600-1000 word welcome message you can use as an email, as a pinned post at the entrance of the community, or anywhere you feel it would benefit your online community members. The goal of the welcome message is to set the tone of the user experience, and set community expectations off the bat.
Create initial engagement post instructions: The initial engagement post is the first thing community members will post themselves. We can really have fun with this one! So, we’ll collaborate on what will work best for your community, then I’ll craft enticing instructions that compel your members to participate.
Data Analysis
The value in this package is not only rooted in the onboarding and engagement materials. But as part of my signature VIP approach, we’ll dive into the data, enhance the copy, and track our progress. Here’s what that looks like:
STEP 1: I track baseline engagement metrics. To see how your opt-in and email welcome sequence performs, we need a clear picture of where your online community engagement is currently at.
STEP 2: After the material is live for 1 month, I collect and examine the data. Then I use that data analysis to make the materials even better.
STEP 3: We do it again. Once the updated materials are live, we check in on the data again after 3 months.
Package starts at $850
“It only takes one person to mobilize a community and inspire change. Even if you don't feel like you have it in you, it's in you. You have to believe in yourself. People will see your vision and passion and follow you.”
~ Teyonah Parris
Book an appointment.
Let’s schedule a 30-minute discovery call and discuss your marketing strategy.
During this call we’ll talk about:
Your goals
Your current marketing strategy – what’s worked and what hasn’t?
How effective marketing, SEO, and content shows your audience your expertise.
How to make your services stand out from other online health and wellness communities
How I can save you time and energy so you can focus on what you love
Frequently Asked Questions
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Yes! I require a small payment to secure your spot on my calendar and then a larger payment just prior to starting your VIP week.
If you're hoping for something different I’m happy to discuss other options that would work for both of us. Just let me know in your application, and I’ll be happy to chat about an alternative payment plan.
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Most of your work is done prior to the VIP session and during our kick-off call. During your VIP week, I expect you to be readily available for a quick ask via email or Slack.
Otherwise, I’m sipping my tea, blasting my “focus” playlist, and uber-focused on creating your copy.
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I review emails and posts you’ve written to your online community. Plus, I have you complete simple branding workbooks and record our calls. I hone in on the words you use, phrases you repeat, preferred tag lines, and your tone to deliver copy that feels like you.
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No problem! I curate and schedule your VIP week or weeks to fit your copy needs.
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Once you apply your application will slide into my inbox. I’ll go over it to make sure we’re a good fit, and then I’ll reach out to you.
From there, I’ll have you set up a discovery call where we can meet for our virtual coffee and make sure we’re a good fit before moving forward.